Design that feels like you — clear, intentional, and beautifully built.
I help business owners, creatives, and heart-led brands show up with websites, visuals, and messaging that connect. Whether you need a total refresh or you're building from scratch, I’m here to help you get unstuck and get seen.
Creative direction for brands with a lot to say.
Hey, I’m Shayla.
Creative Director + Brand Strategist helping businesses turn big ideas, messy thoughts and growing brands into something clear, cohesive and worth paying attention to.
Brand Strategy · Creative Direction · Web · Marketing · Experiences
What I Do
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Taking an idea from “we know what we want to do…” to a clear creative direction everyone can actually execute.
Concept development · Visual direction · Campaign direction · Creative systems · Content direction · Team collaboration
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Building brands that aren't just beautiful, but actually make sense for the people they're trying to reach.
Positioning · Messaging · Brand identity · Visual systems · Brand development
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Creating digital experiences that organize your story, guide your audience and give your brand somewhere to live.
Web strategy · UX + content hierarchy · Squarespace design · Landing pages · Email + digital touchpoints
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Connecting the brand to the actual work of getting it in front of people.
Campaign concepts · Marketing strategy · Social creative · Email marketing · Digital + print collateral
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Thinking beyond the screen to create cohesive experiences — from the first invitation to what someone sees, holds and remembers when they're there.
Experience strategy · Event branding · Guest touchpoints · Collateral · Promotion · On-site creative
Give Me The Messy Version.
The half-formed idea. The brand that's outgrown itself. The website that doesn't explain what you actually do. The project with seventeen moving pieces and no clear place to start.
That's usually where I'm most useful.
I ask questions. I find the thread connecting everything. I figure out what actually matters.
And then we make it make sense.
What Clients are Saying
Shayla has been an incredible partner in helping us create high-quality print materials for our B2B clients. Her attention to detail, creativity, and ability to deliver on tight timelines have made a real difference for our business. Highly recommend.
-Karla H, Amphenol Network Solutions
I’ve worked with Shayla for over a decade on everything from my personal brand to our Montana ranch and she brings rare artistry, care, and depth to every project. She’s not just a designer; she’s a storyteller who elevates the vision, sharpens the message, and brings ideas to life with clarity and heart. I trust her completely and recommend her without hesitation.
-Wayne W, Petty Creek Mountain Ranch & Grab Another Gear
Shayla gets excited about helping others bring their dreams to fruition. She is a gracious soul and she made me feel seen, heard, and supported throughout our project. She is professional and an excellent listener who is sincere and always makes eye contact as she visits with you. Shayla is an expert with design and website development and it was a pleasure to collaborate together. She was so helpful to offer insight and to explain things to me. If I had questions she always answered them in a way that I could understand. Shayla is a partner in the process and she is also flexible. I would highly recommend that you consider her for your next project.
-Hester C., Hester Christensen
Let’s make something you’re proud to share.
You don’t have to do it all. You just need the right creative partner. I’d love to help.
